Write Vision And Mission Statement Understood By All Employees
Posted on December 8, 2007 - Filed Under Business
Most organization today has some form of Vision and Mission Statement written, printed and hand up on walls in their offices, halls, conference room etc. These statement are written in various style and language comprehension.
If you read these statements, they are nicely written but the meaning seems to be subjective. How to you translate these Vision and Mission Statement such that your employees understand it and be part of it in its execution?
This is perhaps one of the key challenges of senior leaders in an organization today to translate the Vision and Mission Statement into executable terms. Let us take a look at some of the Vision Statements
- To be an Employer of Choice
- To be a preferred partner in Home Decorative Design
- To be the TOP exporter of Goods
These examples of Vision statements seem to indicate some objective that the organization is striving towards. One question we often ask an organization when we do an organization assessment.
- How do you know you have achieve your objective as stated in your Vision Statement?
- How do you communicate the objective of your Vision Statement to your employees?
Once these questions are raised, Senior leader would normally stunt for a while and wonder what I was trying to drive at. I explained, you probably need some form of indicator to tell you how your Vision going to be achieved.
Senior leader argued that the Vision Statement simple enough to be understood? The fact is that when I interviewed employees, most of them cannot articulate what the Vision statement meant.
Senior leaders must accept that fact and do some thing to correct it. Senior leader can attached an indicator to the statement that would help to articulate the statement in a simpler terms such that employee can understand it and contribute to it.
About the Author: Dr. LM Foong, PhD
He publishes TQM articles, ebooks, case studies, trainer manual and presentation slides. Please Visit my Web Site http://www.tqmcasestudies.com for other TQM related matters
Tags: business excellence, measure, tqm
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